> AZ Scales / About

About AZ Scales

AZ Scales is an independent paid media and performance marketing business, run by Andrew Zubovic.

Hi, I'm Andrew, the founder of AZ Scales.

I spent years playing football at elite academy level before this. That's where the habits actually come from — showing up every day, tracking what's working and what isn't, and trusting the process even when results take time to show.

I come from ecommerce. Building my own brand from the ground up — product, store, and marketing — taught me that growth isn't guesswork. It's testing, measuring, and doing more of what the numbers actually support.

AZ Scales is where that comes together. I run paid acquisition across Meta, Google, email, and native ads, with Meta as my main focus. That includes building the landing pages traffic lands on, not just the ads themselves — the two have to work together or neither converts.

My approach stays simple: test honestly, track everything properly, and only scale what the data actually backs up.

If you'd like to work together, I'd be glad to hear from you.